The Trip.com Group, a leading online travel agency, has made a significant move in the travel industry by launching its 2025 Word-of-Mouth Travel Rankings in Yancheng, Jiangsu province on April 12. This new initiative aims to revolutionize the way travelers discover and explore worldwide destinations.
Revolutionizing Destination Discovery
The 2025 Word-of-Mouth Travel Rankings introduce a range of innovative features designed to enhance the travel experience. One of the key highlights is the introduction of “Recommended Itineraries” that connect top-rated hotels, attractions, restaurants, and nightlife experiences at each destination. These curated routes are not only based on user reviews but also utilize Trip.com’s intelligent system to provide personalized planning support.
- Travelers can preview seasonal highlights, bookmark routes, and receive optimized travel suggestions based on preferences and timing.
- The Recommended Itineraries also reflect authentic user experiences, making them an excellent resource for travelers looking to discover off-the-beaten-path destinations.
The rankings cover a vast number of destinations, including 291 cities, over 1,500 hotels, 800 attractions, 800 restaurants, and nearly 400 night tour options. This comprehensive coverage ensures that travelers can find inspiration for their next trip, regardless of their interests or preferences.
Themed Global Lists and Regional Highlights
The 2025 Word-of-Mouth Travel Rankings feature 16 themed global lists that integrate user reviews, smart algorithms, and curated content. These lists cover a range of categories, including Top 100 in Europe and Top 100 in the Americas, as well as regional highlights like alpine ski resorts and Caribbean guesthouses.
- Themed hotel rankings include categories like design hotels and homestays, providing travelers with a unique perspective on the types of accommodations available at each destination.
- New regional lists offer a glimpse into the hidden gems of each region, from ancient towns to seasonal spots and must-see shows.
Some of the specific lists include:
| Destination | List Title | Description |
| London | Top 100 in Europe | A comprehensive list of the top 100 destinations in Europe, covering everything from iconic landmarks to charming neighborhoods. |
| Sichuan | Top 100 in the Americas | A list of the top 100 destinations in the Americas, highlighting the best of North and South America. |
Experiences Beyond Sightseeing
Beyond the traditional tourist attractions, the 2025 Word-of-Mouth Travel Rankings offer a range of experiences that cater to different interests and preferences. Some of the new features include:
- Cultural Treasures: a list of destinations that offer experiences rooted in heritage and tradition.
- Ancient Towns: a list of historic towns that showcase the rich history and architecture of each region.
- Seasonal Spots: a list of destinations that offer unique experiences tied to the changing seasons.
- Must-See Shows: a list of performances and events that showcase the best of each destination.
The Gourmet Rankings, which are based on five criteria, including popularity and quality, provide a global map of top dining destinations. Travelers can explore the best restaurants, cafes, and bars in each destination, and discover new flavors and culinary experiences.
Nighttime Tourism Boost
The 2025 Word-of-Mouth Travel Rankings also offer a range of nighttime tourism recommendations, covering everything from bars and markets to light shows and performances. Some of the highlights include:
- Lights and performances: recommendations for the best light shows, fireworks, and performances in each destination.
- Bars and markets: lists of the best bars, markets, and nightlife spots in each destination.
Examples of nighttime tourism recommendations include:
“London’s The Phantom of the Opera is a must-see show, while Sichuan’s Lantern World is a breathtaking display of light and music.
Overall, the 2025 Word-of-Mouth Travel Rankings offer a comprehensive and innovative platform for travelers to discover and explore worldwide destinations.
